Video content marketing with Quadralite VideoLED 1000
Good lighting is essential to effective video content marketing. See how Oscar Rak uses Quadralite VideoLED 1000 on commercial productions.
Good lighting is one of the keys to effective video content marketing. See how Oscar Rak uses Quadralite VideoLED 1000 for professional productions.
Modern communication is increasingly visual, so video works especially well in business and marketing. It attracts attention and can strengthen online brand visibility more effectively than large blocks of text or static graphics.
Engaging promotional films, webinars and training materials do not necessarily require a huge budget. A strong idea, functional equipment and good lighting can create a professional image efficiently.
Quadralite partnered with Oscar Rak, co-owner of KlikFilm, a production house creating advertising films, online courses and live streams. Oscar specialises in video marketing and audiovisual communication and often uses Quadralite VideoLED 1000 continuous lights.
VideoLED 1000 combines LED efficiency with the modifier compatibility familiar from studio lighting. Its high continuous-light output suits smaller film sets. LED technology delivers a stable beam, and the Bowens mount accepts accessories such as snoots, barndoors, reflectors, softboxes and umbrellas. A large heat sink and slow, quiet fan provide cooling without disturbing recorded sound.
Here are several examples from KlikFilm productions.
1. Advertising spot for cosmetics brand Anwen
Five women were interviewed during this production.
2. Brand film at Przestrzeń Pełna Czasu in Kraków’s Kazimierz district
Interviews were recorded in three different locations with three lighting setups. Very quiet lights were essential, making VideoLED 1000 a good fit.
3. Production for Ognisko Muzyczne in Pszczyna
Filming took place in the Castle Museum and required strong directional illumination. Two Quadralite VideoLED 1000 units were used as fill lights.
https://www.facebook.com/plugins/video.php?height=314&href=https%3A%2F%2Fwww.facebook.com%2Fogniskomuzycznepszczyna%2Fvideos%2F154651175998576%2F&show\_text=false&width=560&t=0
4. Film for Jolanta Kleser’s culinary YouTube channel
Two VideoLED 1000 units were used with a 60 × 90 cm softbox and a 150 cm octagonal softbox.
High efficiency, low power consumption, strong output and quiet operation make Quadralite VideoLED 1000 useful in professional recording environments. With a suitable lighting setup it becomes much easier to create a polished visual image for online communication.